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About the project

PEACH was founded in 2013 as part of the Big Local scheme, where areas receive £1m over ten years to make improvements to the lives of locals. Around 150 people from the schools, churches, streets and clubs of Custom House came together to make the plan for this diverse east London neighbourhood which is home to 13,000 people. After sharing stories of unstable work, unrepaired housing and street violence, they voted on a vision for the area and the four priorities to work on: jobs, housing, safety and health.

Five years on, PEACH has made great strides. It has set up the Custom House Workers Cooperative, a cleaning company which is run and owned by its workers, to offer stable, dignified and fairly waged work.

Numeracy and literacy classes are run for parents of primary school pupils to enable them to support their child’s education at home. Residents in poor quality social housing and an exploitative temporary housing scheme have used their collective strength to get improved conditions. They have also set up nine City Safe Havens in collaboration with young people - buildings where you can seek sanctuary from violence.

Finally with the Council's regeneration of the neighbourhood approaching, PEACH have worked with the shopkeepers of Freemasons Road to establish a charter to protect the high street. Residents have also produced a new Alternative Regeneration Plan, a community-led and economically viable vision for the future of the neighbourhood, and are working with the Council, aiming to make this a reality.

For more information about PEACH visit the website.

If you have any questions, please don't hesitate to get in touch


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